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How I write content that ranks (even with all those pesky algorithm updates)
How I write content that ranks (even with all those pesky algorithm updates)

Struggling to keep up with SEO in the age of AI and algorithm chaos? Learn how the best freelance writers create content that ranks in 2025—using human-first writing, E-E-A-T, and smart SEO strategy.

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Freelance Writing, SEOEmily ThompsonApril 15, 2025
3 ways freelance writers can thrive with AI

AI can create a picture of my 5 favorite things (pizza, flamingos, coffee, writing, and the stars), but can it do it with words? Find out what I think about AI - and how I believe writers can embrace this new technology.

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Emily ThompsonJuly 7, 2024
5 tips for writing killer fashion & retail product descriptions
5 tips for writing killer fashion & retail product descriptions

Have you ever been on a shoe or clothing website and noticed truly outstanding product descriptions? It doesn't happen very often, does it? Here are my tips for writing outstanding retail content that doesn’t get overlooked.

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ProductEmily ThompsonMarch 1, 2020
Break Free B2B Series: The Power of Content Marketing in Health Care
Break Free B2B Series: The Power of Content Marketing in Health Care

In this interview with TopRank Marketing’s Nick Nelson, I talk about the power of content marketing in the health care industry and what B2B marketers can apply within their own strategies.

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MarketingKnapsackFebruary 27, 2020
  7 Mistakes To Avoid When Hiring A Freelance Writer
7 Mistakes To Avoid When Hiring A Freelance Writer

Ready to hire a freelance writer, but not sure where to start? If you steer clear of these 7 common issues that marketing managers face, you’ll have a great experience working with nearly any writer.

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Freelance WritingKnapsackFebruary 27, 2020
  How to write irresistible (and high converting) web content
How to write irresistible (and high converting) web content

You know the importance of outstanding content. You’ve seen it on other websites. And yet, you’ve tried to tackle your website’s content on your own. Hang in there. It can be done. Let me help by offering 5 tips.

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Web ContentKnapsackFebruary 27, 2020

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